Business succession is reshaping Québec’s economy, with thousands of companies expected to change hands in the coming years.
TACT supports outgoing owners and incoming leaders at every stage of the transition, whether the next chapter is led by family members, internal talent or an external buyer.
Our team brings communications, business strategy and change management expertise to the table, complementing the work of financial, legal and accounting partners. Beyond the transaction itself, we help mobilize stakeholders, preserve trust and support the company’s long-term continuity.
Strategic support for ownership transitions
With thousands of Québec businesses changing hands each year, TACT helps owners and successors plan, communicate and manage transitions that protect value, trust and continuity.
Our services
Strategic support at every stage of the transition
At TACT, we help protect the company beyond the transaction. Our support adapts to your reality, helping mobilize teams, maintain trust and create lasting value.
Preparing for ownership transition
Long before the transaction, success begins with preparation. We assess strategic and reputational considerations, clarify the outgoing owner’s vision and build a clear succession narrative to guide the process.
Strategic positioning
Attracting the right future owners or assessing the right opportunities requires planning. We develop visibility strategies, position the company effectively and analyze market dynamics.
Announcing the transaction
Announcing a transfer is a sensitive and defining moment. We design the communications plan, build the transaction narrative and support its rollout internally and externally.
Leading the transition
Taking the reins of a company starts with rallying its teams. We structure change management, develop a 100-day plan and roll out communications that establish the new leader’s role and vision.
Creating lasting value
The success of a transfer is measured by what is built after the transition. We update the strategic plan, support growth and adapt our guidance to each company’s needs.
TACT: a succession story of our own
We understand business succession because we have lived it ourselves.
Fifteen years ago, a different kind of communications agency was born, one that was agile, creative, independent and rooted in Québec. Its name, TACT, was also its promise: to practise this profession with care, judgment and finesse.
Early on, founders Manon Genest, François Ducharme and Daniel Matte began planning for what would come next. They identified future shareholders within the team who would eventually take the lead. In early 2026, after several years of financial, operational, strategic and human planning, the ownership transition from the founders to the next generation of partners was successfully completed.
We have lived this transition. We can help you navigate yours.
