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Our training and support programmes combine theory and practice, and can help you optimize your organization’s performance and expertise.

Come away with a better understanding of the issues and develop reflexes that will enable you to get the most from your organization.

At TACT, our team has experienced media, political and digital trainers. Thanks to our professional expertise and concrete, practical knowledge, you will benefit from a unique training experience.

Our Tailor-Made Training Courses to Support You Drive for Success

Public Relations Training

Training for Spokespeople

TACT offers comprehensive spokesperson training designed to equip you with the skills you need to make your mark in the media environment. Our spokesperson training will help you develop a better understanding of the mediascape, the key players and the challenges facing the media.

During this course, you will also learn practical concepts and tips on how to express yourself in front of the media, perform well in interviews and deliver your messages to the right audience, at the right time, in the right way. You will also learn how to maintain effective relationships with the media, based on an effective and solid communications strategy.

At TACT, our specialists have worked as spokespeople or journalists. Our expertise will give you a real-world grasp of what to expect through enriching simulations, from interviews to press activities. These simulations will make you feel more at ease in your future public appearances, so you can deliver a powerful performance during each interview.

Do you have an interview or an interview tour coming up? TACT also offers tailor-made dry-run sessions to help you prepare and deliver your messages.

Training in Public Speaking

Speaking in public can be a source of stress for many people. Yet every speech is an opportunity for getting your message across and should never be overlooked! At TACT, we offer personalized training in public speaking to help you develop knowledge and skills that will enhance your performance during speeches, panels, and other speaking engagements. This course combines theory and practice, and will help you learn the best practices and techniques for writing, preparing, and delivering speeches. You will also increase your fluency by learning how to manage the stress and discomforts associated with public speaking.

Do you have an important speaking engagement coming up? TACT also offers tailor-made dry-run sessions to ensure that your performance lives up to expectations.

Training in Crisis Management

There is a huge difference between a crisis that is well managed and a crisis that spirals out of control. What makes the difference is being well prepared in advance. At TACT, we offer comprehensive training, including crisis simulation, that will enable your organization to plan for the next crisis even before it occurs, so that you can deploy the appropriate actions more quickly and effectively if a crisis disrupts your activities.

Training in Government Relations

Training in Government Relations

What is lobbying? What are the rules governing the practice of lobbying? How are decisions made? Whom do you talk to and, more importantly, how do you talk to them? At TACT, we take you behind closed doors with a course that introduces you to the machinery of government and the current “face of the government.” A good understanding of the political ecosystem will enable you to defend and promote your organization’s interests in a sometimes complex and highly competitive world. Our experts will provide you with tailor-made, interactive training that will give you the keys to a winning strategy.

Preparing for a Parliamentary Committee

Has your organization been asked to submit a brief or appear before a parliamentary committee or other government forum? Our team of experts is familiar with this kind of official appearance, and can help you prepare so you get your message across in the most effective way. We organize dry runs to enhance your performance during such appearances.

Digital Training

Digital and Social Media Training

TACT offers a complete training course on the digital ecosystem in which you will discover how to maximize your company’s influence through digital media, by sharing best practices, and learning the actions to prioritize and the pitfalls to avoid. Our toolbox will help you improve your day-to-day use of social networks and teach you how to build strong relationships with your community through effective interactions. This training can be tailored specifically to the social media you use, or it can give you an overview of the various digital platforms available to you. Ultimately, you will be better equipped to manage your digital ecosystem successfully and make the most of these communications tools.

At TACT, we offer training courses rooted in the present, tailor-made to meet your needs and aligned with your organizational objectives. Our experts have a wealth of experience and knowledge and are ready to provide concrete tools to help you achieve your strategic objectives.