Our Team

One of Quebec’s leading experts in strategic counselling, public affairs and public opinion campaigns François also has an outstanding track record in crisis management and building social acceptance for projects. The credibility he has developed over more than 25 years in the business stems from his ability to tackle issues with the ingenuity and critical distance that make all the difference.

For years he has enjoyed excellent relationships with major companies and institutions such as Valero Energy (Ultramar), Énergir, Labatt and Port of Québec.

Before founding TACT in fall 2011, he was vice president and general manager of HKDP, the firm he co-founded in 1986 under the name Ducharme Perron. Previous to that, he worked as a political assistant in the office of the premier of Quebec after completing his studies in political science and sociology at Université Laval.

François chaired the Board of Trade and Industry of the Metropolitan Québec’s board of directors from 1999 to 2000 and currently sits on a number of boards of directors.

Whether the assignment involves public affairs, media relations, or issues management, Manon can skillfully combine all the pieces required to devise a comprehensive plan of action. By listening to her clients and clearly understanding their needs, she can design strategies that help them reach their goals.

Boasting some 20 years of experience, she has solid communications expertise in the political, association, and private sectors. She has held a number of leadership positions, where she learned to develop a strategic approach, set priorities during emergencies, and settle difficult situations quickly and tactfully. She works primarily in business communication, mainly in the agrifood industry.

Manon also has a wealth of experience in government and politics thanks to over 10 years of involvement in the federal and provincial political systems.

Her community involvement includes sitting on the board of directors of Montréal International and Investissement Québec.

Manon is a co-founder of TACT.

With more than 20 years’ experience in public affairs and communications, Daniel is a seasoned strategic advisor and project manager. He has an in-depth understanding of the issues that affect businesses with respect to media coverage and the decisions made by governments.

Daniel’s expertise is put to good use by companies such as Salesforce, St-Hubert, Labatt, Couche-Tard, Énergir and Merck, to name a few. He prides himself on always being available to his clients. Daniel also made his mark by spearheading the campaign that led to legislative changes allowing grocery stores to extend their opening hours.

Daniel, who holds a bachelor’s degree in Political Science from Université Laval and was awarded a scholarship from the Fondation Jean-Charles-Bonenfant, has worked in public affairs since 1996. Initially Director, Government Affairs, with Ducharme Perron Communication et Affaires publiques, he went on to head the Montreal office of HKDP communications and public affairs. As such, he oversaw the agency’s operations and particularly its growth and expansion until 2011.

Daniel is very involved in his community. Most notably, he has seated on the board of the Québec YMCA Foundation since 2013. He was also president of the Alliance des cabinets en relations publiques du Québec between 2004 and 2006 and 2016 to 2018.

Daniel is a co-founder of TACT.

Recognized for her ability to identify and seize opportunities, Sandra is a skilled strategist who is capable of delivering sensitive and complex mandates under pressure while providing high-level strategic advice on public, government and foreign affairs.

Sandra has extensive experience in federal politics. Indeed, she began working on Parliament Hill in February 2016 and continued her work there until last December. Since September 2020, she had been acting as the Chief of Staff to Minister Mélanie Joly (Economic Development and then Foreign Affairs). Sandra has a deep understanding of the players, dynamics and mechanisms in place within the federal government. Before entering the world of politics, she worked as a public relations consultant and as a senior communications advisor for the AQCPE and CHUM. She was also an editorial journalist for Radio-Canada.

Sandra holds a master’s degree in Communications from UQÀM.

A pharmacist, pharmacoeconomist and pharmacoepidemiologist, Dr. Dan Cooper is passionate about science and population health. His rigour and global vision of the issues surrounding access to health innovations have allowed him to acquire a solid reputation in the world of drug and technology assessment. Dan's analytical skills and expertise in establishing reimbursement and market access strategies are recognized at all levels of drug evaluation, including the negotiation of listing agreements. He offers a highly personalized and results-oriented service that allows him to maintain long-term relationships of trust with his clients.

Prior to joining TACT, Dan ran his own drug evaluation and pharmacoeconomic consulting firm, COOPERx Strategies Inc. and is the founder of the continuing education platform on optimal drug use, USOPRx.com, for healthcare and drug industry professionals. He also has a wealth of experience acquired through his responsibilities as a pharmacist and senior advisor in pharmacoeconomics at the Institut national d'excellence en santé et en services sociaux (INESSS), where he worked for nearly 10 years. During his years at the INESSS, he was responsible for pharmacoeconomic analyses and the review of the opinions formulated by the Institute for the Quebec Minister of Health and Social Services. In particular, he coordinated the revision of the evaluation frameworks for cancer drugs and those used for the treatment of rare diseases. Dan has also worked with the Canadian Agency for Drugs and Technologies in Health (CADTH) as a pharmacoeconomic expert. He still maintains academic collaborations; notably as the person in charge of an introduction to pharmacoeconomics course at Université Laval.

Dan developed his expertise in clinical and pharmacoeconomic analysis of drugs during his master's and his Doctor of Pharmacy degrees, as well as during a postdoctoral research experience in oncology pharmacoeconomics. He also completed professional negotiation training at Harvard University, which broadened his skills in the drug price negotiation process.

A recognized expert in digital communication and data-driven strategies, Sébastien uses his keen understanding of technology and extensive experience in complex business environments to offer his clients impactful solutions. His expertise is put to good use in public affairs, crisis management, marketing communications and reputation management. He is one of only a handful of public relations professionals in the country specializing in data issues and is CIPP/C (Certified Information Privacy Professional) certified.

Prior to joining TACT, he was vice-president of a firm specializing in advanced analytics and artificial intelligence, which he helped evolve, in 4 years, from a start-up to a Canadian leader in the field. Sébastien was also a senior strategist for digital and data enhancement during Justin Trudeau's 2015 and 2019 election campaigns, in addition to having played the same role during many other campaigns in Canada and worldwide.

A graduate in political science, he holds a certification in corporate governance and is a Chartered Director (C. Dir.). Sebastien is Chairman of the board for the Espace pour la vie Foundation (Biodôme, Biosphère, Insectarium, Botanical Garden and Planetarium) and has been a member of the board of directors of Opération Enfant Soleil for several years.

Luc is known for his outstanding analytical skills and his talent for communication. Whether in the role of advisor, elected representative or commentator, he has always excelled at identifying problems and proposing the best solutions. His vast political experience, notably as a minister, gives him intimate knowledge of the government's inner workings.

He entered Quebec's Parliament Hill in 2006, first as a political advisor, press secretary and general communications advisor for 2014 in the Sherbrooke riding. He held various ministerial positions in culture and communications, in the protection and promotion of the French language, as well as in family. He was also the minister responsible for the Estrie region. Passionate about current affairs, he then became president of Mainstreet Quebec, as well as a political columnist for several media outlets. All this while being the proud father of four children!

Luc holds a master's degree in political science from the University de Montréal.

A keen observer of public affairs, Jonathan excels in crafting and executing strategies to help clients position themselves within their social and political environment. His understanding of societal, media and government landscapes makes him a top-notch strategic adviser.

After completing his university studies, Jonathan spent nearly seven years as a public and government affairs consultant. During this period, he provided support to clients in such diverse sectors as environment, health, natural resources and information technologies. In the fall of 2010, he accepted a position in the office of Quebec’s Minister of Sustainable Development, Environment and Parks, where his talent rapidly earned him a promotion to deputy chief of staff. But the call of his first vocation was strong, and in summer 2011, he accepted an invitation to help launch a new communications agency led by some of the leading lights in the industry. Returning to his first love, he joined the TACT team, bringing with him a newly refined and sophisticated approach.

Jonathan holds a bachelor’s degree in political science and a specialized diploma (DESS) in public affairs and lobbying, a joint program offered by Laval University in Quebec City and Institut d’Études Politiques in Bordeaux, France. Jonathan is also Chair of the council of the Quebec City Junior Chamber of Commerce and a member of the Executive Council of Regroupement des jeunes chambres de commerce du Québec (RJCCQ).

With solid expertise in project management, media relations and event planning, Pascale builds on her varied career and extensive network. The boldness and meticulous preparation of the diverse campaigns and events she has created have won over media and bloggers alike. A true team player, her results-oriented approach enables her to mobilize her collaborators and achieve set objectives.

Over the course of her career, Pascale has contributed to the success of numerous projects in sectors ranging from beauty, food and lifestyle to sports and technology. She develops communication strategies that are unique to each client and adapted to both traditional and social media.

Pascale holds a bachelor’s degree in communications from the Université du Québec à Montréal (UQAM).

Éric is known for his efficiency, ability to synthesize complex issues quickly, and precision of his strategies and interventions. He focuses on clear, realistic, and attainable objectives that benefit organizations with diverse needs requiring in-depth knowledge of the media landscape and Quebec's government apparatus. His extensive experience in managing public issues has equipped him with firm, reassuring instincts, essential during times of crisis.

Éric boasts over 25 years of experience in media and political environments. At TACT, he supports numerous clients across various economic sectors, including agri-food and natural resources. His career was built over nearly 20 years of working alongside multiple Quebec elected officials and several Quebec premiers, serving as a political advisor, press secretary, communications director, and chief of staff. As a partner at TACT, Éric has a background in public communication. He leverages his expertise in service to the community, notably serving as a board member for the Québec Food Banks network.

Pascal has gravitated to the highest levels of decision-making as a political advisor in the office of the Premier of Quebec successively for Lucien Bouchard, Bernard Landry and François Legault. He actively participated in the founding of the Coalition avenir Québec, writing all the party's platforms until the election victory in 2018.

As a member of the transition team and then Director of Strategic Planning, he was at the table for the major decisions made during the first mandate of the Legault government. He was also a principle strategic advisor to the health minister for the development of the Dubé Health Reform Plan (Plan Dubé). Over the years, Pascal has also held various senior management positions in the health and social services network, including at Maisonneuve-Rosemont Hospital as the institution's spokesperson. His experience covers virtually every facet of the communications profession: public relations, speech writing, public document design, conference facilitation and spokesperson training.

Passionate about government relations, Patrick has acquired over the years extensive expertise in analyzing health sector issues and developing particularly effective strategic plans to meet client needs while considering the impact on government decision-makers. Results-oriented, he is recognized for his ability to develop innovative solutions, with a win-win approach for the partners involved.

For over 15 years, he held senior positions across Canada, in business development, public and government relations, in various innovative companies. His knowledge and expertise cover both primary and specialty care areas, with proven negotiation skills and abilities to establish optimal and timely reimbursement for drugs and services in both the public and private sectors, in Quebec as well as in the rest of Canada.

Patrick is a graduate of McGill University in Geological and Environmental Sciences. He has also completed a mini-MBA program at the Desautels Faculty of Management. He has been involved in his community, serving for two years as Vice Chair of the Board of Directors of Tribut Triathlon, a non-profit organization promoting triathlon and healthy lifestyles.

Seasoned leader with more than 20 years of experience in public relations and communications, Nadia has proven leadership skills with extensive experience in public affairs, corporate communications and marketing, in the private and public sectors. A change agent, pragmatic and collaborative, she understands underlying business challenges and is driven by results.

Prior to joining TACT, Nadia held senior management roles and several key national strategic functions within different organisations. There she developed expertise in mobilising teams and developing effective, innovative strategies to meet business objectives and drive growth. Skilled at negotiating and resolving issues at all levels of an organisation, Nadia also brings close to ten years of experience as a manager in communications and public relations agencies.

In addition to having a degree in public communications from the University Laval, Nadia actively contributes to the advancement of communications professionals. She is active within her community having served on the boards of the Mobilys Foundation, Moisson Montréal, and the Société des célébrations du 375e de Montréal and volunteering for various organisations such as the Montreal Cancer Institute and the Fondation du Pensionnat Saint-Nom-de-Marie.

A specialist in strategic communications, Simon Poitras is recognized for his expertise in corporate communications, public affairs, in particular in issue and crisis management, image and reputation management, and social acceptability of projects. For over 20 years, he has been developing a rich lode of experience as a strategist, supporting the clients in a pertinent, open and intelligent manner. His straightforward approach is highly appreciated, and his strategic advice is recognized for its accuracy.

The value of the experience of this strategist is based on a marked strength in corporate communications, community and stakeholder relations, public consultations and strategic media relations. Simon has numerous successful mandates to his name, both in the public and parapublic sector and for the benefit of private businesses. His expertise is on a par with his interest for natural resources, mining and energy, the environment, transport and the manufacturing sector.

Simon Poitras is a co-founder of La Ruche, a crowdfunding platform focussing on entrepreneurship launched in 2013. He also is president of the Board of directors of the Mont-Sainte-Anne Ski Club. He has previously sat on various boards including those of the Québec City Symphony Orchestra, J’ai ma place, Pignon Bleu, and Rouge et Or – Alpine skiing. He holds a Bachelor in Public Communication, Major in Public Relations, from Université Laval.

Both creative and pragmatic, Anne finds concrete solutions to complex issues. An effective strategist, she is passionate about working in transforming environments because they combine strategic planning, communication, and leadership. She is also Head of the Talent division at TACT.

For several years, Anne worked as a leader in the media world. She used her skills to help companies rethink their positioning and succeed in their organizational transformation. She is also a trainer in strategic planning and change management. An empathetic and understanding leader, she believes in the power of collective intelligence to move society forward. She is committed to supporting the next generation as a strategic planning coach and also through her work with the Réseau Mentorat and her role as vice-president of CIBL. Her rich background allows her to quickly adapt to the specific needs of the organizations she supports.

A graduate in communications, she also has master's degrees in change management from the prestigious European Business Institute – Insead- and is also certified in Lean Six Sigma.

Marie-Christine specializes in corporate communications. Adaptability, efficiency and pragmatism define her approach. Having been responsible for communications and marketing in large companies, she understands the objectives, issues and constraints faced by managers entrusted with the development of a global, integrated vision, whether internal or external.

Marie-Christine has broad experience in projects related to crisis and reputation management, change management, restructuring and labour relations. She is known for the quality of her action plans, strategic analysis and writing. She also offers media coaching and training sessions. Marie-Christine began her career in the media, where she worked for 10 years as a journalist and then as a desk editor.r

Marie-Christine holds a degree in journalism and political science and has complemented her training with courses in law and business administration.

Ayant œuvré dans les secteurs public, privé et associatif, Pénéla se démarque par sa compréhension des réalités, défis et besoins des clients de tous horizons. Elle approche les enjeux de façon holistique et est reconnue pour sa pensée stratégique, son esprit analytique, sa rigueur, son écoute, son sens de l’organisation et ses qualités relationnelles. Orientée vers les résultats, elle privilégie toujours une approche axée sur la collaboration.

Pénéla a développé son expertise en affaires fédérales, notamment en occupant diverses fonctions au sein de différents cabinets ministériels fédéraux et en contribuant activement à plusieurs campagnes politiques fédérales. À titre de gestionnaire, elle a développé et exécuté plusieurs campagnes de relations gouvernementales tant au niveau fédéral que provincial. Elle a également travaillé dans les domaines de la responsabilité sociale d’entreprise et de la gestion de projets, de crises et de changement.

Détentrice d’un baccalauréat en droit, d’un certificat en gestion d’entreprise ainsi que d’une certification en coaching exécutif, elle a également suivi plusieurs formations en gestion, en communication et en leadership.

Formateur aguerri, rédacteur chevronné et spécialiste des communications d’entreprise, Louis œuvre en étroite collaboration avec ses clients dans la quête du « mot juste », que ce soit dans le propos, le ton ou l’émotion

Journaliste de formation, son parcours l’a amené à travailler autant en entreprise qu’en service-conseil auprès de différentes organisations. Il parvient facilement à sonder l’ADN d’une organisation afin de trouver la trame narrative qui touche autant la tête que le cœur.

Gestionnaire efficace en période de crise, il sait naviguer avec calme et rigueur à travers les situations épineuses. Il a permis à de nombreuses organisations de traverser des enjeux complexes, tant dans le domaine de la santé, de l’agroalimentaire, des finances ou de l’éducation.

Parfaitement bilingue, il connaît la réalité pancanadienne dans toute sa complexité et ses nuances culturelles, ayant vécu et travaillé à Toronto pendant plus de 15 ans, dont cinq à titre de directeur national des relations avec les médias d’une entreprise d’envergure internationale.

Patrice Servant is a speech writing and public argument specialist. Since the late 1990s, he has written more than 2,000 speeches that have made headlines, both in the political and business worlds. He worked with two prime ministers, many ministers, prominent corporate figures in Quebec as well as leaders of large institutions. Accustomed to dealing with senior decision makers in organizations, he knows how to guide his clients in finding the right words and tone, whether the aim is to mobilize, convince or appease.

He is fluent in public policy, understands business issues and remains on the lookout for major current events. His versatility and experience also make him a sought-after advisor for his analyses and points of view. Patrice believes in ethical communication that respects people and institutions. In this era of great environmental, economic and social challenges, he advocates for benevolent leadership, geared towards progress and inspired by a sense of responsibility.

Patrice is a self-learner. He travelled extensively before becoming a radio reporter. He notably covered the Oka Crisis from start to finish in 1990, and was a special envoy for Radiomutuel in the Middle East during the Gulf War in 1991. It is his proficiency in the written and spoken word on the radio that led him to speech writing.

Charles has an unparalleled analytical mind and a unique profile that combines data analysis expertise and public affairs skills. His expertise in data analysis covers a wide range of advanced techniques that allow him to make the figures speak for themselves and to extract the best intelligence. A remarkably effective popularizer, he knows how to interest all audiences, even in the most complex subjects.

In addition to being a creative analyst, Charles has developed several skills relating to public affairs, such as speechwriting, debate preparation and meeting facilitation. Before joining the TACT team, Charles had the opportunity to collaborate on several major projects, such as Compass - Quebec 2014, and to act as a consultant for various organizations. His interest in popularization and knowledge transfer also led him to become a lecturer at Université de Sherbrooke, where he teaches statistics as well as Canadian and Quebec politics.

Charles holds a PhD in political sciences from Université Laval.

Geneviève has more than fifteen years of experience in strategic communications and corporate positioning. She masters the art of analyzing issues in order to develop creative and personalized approaches, even in the most sensitive and complex of situations. A rigorous manager, she stands out by her analytical skills, critical thinking and results-oriented approach.

Her professional career has previously taken her to Énergir and Biron Groupe Santé. She has developed skills in crisis management, public affairs, and marketing communication as well as in advisory role to senior management. She also had the opportunity to set up an in-house corporate communications function. Geneviève holds a Bachelor's degree in Public Communication, specializing in Public Relations, from Université Laval, as well as a Master's degree in Management Sciences (M. Sc.) with a specialization in Marketing, from HEC Montréal. For several years, she has been involved in the cause of children and the fight against the poverty circle. She has been a member of the board of directors of Big Brothers Big Sisters of Greater Montreal.

Jay is a seasoned strategist best known for his ability to develop long-term strategies and integrate short-term tactics. He is skilled at paving the way to consensus and providing his clients with insight into the complex workings of governments and parliaments.

He has over 20 years of experience in the public and private sectors at the federal and provincial levels and has participated in more than 30 electoral campaigns across Canada. Jay has held positions as Executive Assistant and Director of Communications at the International Trade and the Treasury Board offices in Ottawa. He also took on an advisory role and worked with various elected officials on Parliament Hill. Originally from British Columbia, he would return home years later, and, from 2012 to 2017, he served as Chief of Staff to the former Premier. There, he oversaw various portfolios including international and interprovincial trade, transportation, technology and agriculture. Based in Ottawa with his family, Jay has also worked in government relations, notably for a nation-wide industry association before joining TACT.

Fluently bilingual, Jay is a graduate of the Bissett School for Business at Mount Royal University in Calgary and holds the Chartered Insurance Professional Designation from the Insurance Institute of Canada. Outside of work, he is a trained sommelier, a keen golfer and skier, and occasionally plays extras in movies and on television.

Eva lives and breathes politics, and she is always up for informed debates on current issues. Her intellectual rigour makes her a calm, serious tactician who offers strategic options to clients. Versatile and open-minded, Eva quickly identifies and grasps the key issues in any given situation.

Through her wealth of experience, Eva became a skilled researcher and political staffer. After supporting the office of a minister of Natural Resources and Wildlife, she worked for two ministers responsible for Aboriginal Affairs. She was then recruited by PartiRep, a Belgian research project, to work on a study that focused on the 2014 Belgian and European elections. Eva missed politics, so she became the communications manager of a first-rate candidate during the 2015 federal election, making the most of her ability to work under pressure and her organizational and media positioning skills.

Eva holds a master’s in political science from McGill University and received a bachelor’s degree with honours in political science from Université Laval. She authored some 15 academic articles and presentations on voting behaviour that were well received in Europe and Canada. Very involved in her community, she volunteers with several Montréal organizations and sits on the board of the Y des femmes de Montréal (YWCA) as president. She is also the president of an organization promoting biodiversity in cities, Nouveaux Voisins. She is also a member of the Conseil du statut de la femme, a government study and consultation body on gender equality.

Drawing on a solid experience in federal and provincial politics, Jeremy has led numerous large-scale communication projects. Specializing in crisis management and public relations, he possesses an in-depth knowledge of several Canadian media markets.

During his professional, he held several positions in multiple political offices, including serving as an advisor to the Leader of the Official Opposition at the National Assembly, the Minister of Agriculture of Canada, the Minister of National Revenue, and the Minister of Economic Development of Canada.

Over the past few years, Jeremy has led public affairs mandates for several major organizations, notably in the sports sector such as Tennis Canada, Freestyle Canada, the Canadian Hockey League, the Canadian Ski Instructors' Alliance, and the Montreal Sports Council.

Jeremy holds a bachelor’s degree in social sciences from the University of Ottawa and shares his expertise by teaching the Introduction to Public Relations course at the University of Quebec in Outaouais. Simultaneously, he regularly contributes to political analysis for TVA and Cogeco, all while serving on the Board of Directors of the Jeunesses Musicales Canada Foundation.

Known for her dynamism, her listening skills, her rigour and her commitment, Élodie has a rich experience in public relations, developed more specifically in the healthcare sector. Her judgment and initiatives focused on meeting the objectives and developing human capital support her informed decision-making.

Élodie began her career as a journalist working for specialized health media and news agencies. In recent years, she has acquired solid experience in the fields of philanthropy and health through her work as a communications and marketing manager. In particular, she has developed skills in event management, positioning and brand image, spokesperson training and crisis management.

Élodie has a degree in journalism and history.

With a passion for politics since a very young age, Mikaël specializes in political communication and marketing. Always keeping his clients’ objectives top of mind, Mikaël stands out through his rigorous approach, attention to detail and sense of leadership.

First and foremost as an expert in governmental affairs, Mikaël has acted as consultant for many clients, and coordinated numerous sensitive public affairs mandates requiring a high level of flexibility, based on an array of different issues and actors. He is quick at catching the scope of the situation and has an outstanding ability for analysis and writing.

Mikaël holds a bachelor’s degree in political science from Université Laval and has completed his master in public communication. Deeply involved in his field for the last several years, he has sat on the executive boards of various organizations and associations, and has been honorary president of a number of significant benefit events. He acts in 2017-2018 as President of the Jeune chambre de commerce de Québec (JCCQ) (Québec Young Chamber of Commerce),which is recognized by similar organizations worldwide for its advocacy ability and its know-how, and is a member of the Board of Fondation Centre jeunesse de la Mauricie et Centre-du-Québec.

Rigorous, efficient and committed, Natacha stands out by her organizational skills, her ability to evolve in complex situations and the knowledgeable support she provides to her clients. A public affairs enthusiast, she has over the past ten years developed expertise in government relations, public relations, crisis management and writing. She specializes more specifically in the fields of health, social services and prevention.

Natacha first worked in provincial politics, where she held various strategic positions, including press attaché, chief of staff, and then director of communications planning in the Quebec premier’s office. She has a 360^o understanding of the various public issues and a thorough knowledge of the functioning of the Quebec public administration, its decision-making, regulatory and legislative processes. In agency, she developed and implemented various integrated public relations and reputation protection strategies. She has also contributed to the training of spokespersons. In addition to the health sector, she has also worked with organizations in various fields such as transportation, public safety and the environment.

She holds a bachelor’s degree in public communications from Laval University and the Institut des Hautes Études de Communications Sociales in Brussels, as well as a master’s degree in public administration from École nationale d’administration publique. She currently sits on the Board of directors of the Centre de services scolaires des Premières-Seigneuries.

A policy and public affairs enthusiast, Jean-Frédérick has fifteen years of experience in managing complex issues. His rigour, supported by his ability to synthesize and his writing skills, allow him to quickly identify the ins and outs of any situation and to implement effective strategies to find ways forward.

Jean-Frédérick has extensive experience in the energy sector, having worked for the Canadian Wind Energy Association for eight years, where he represented the interests of his organization’s members in Quebec and the Atlantic provinces. In this capacity, he was able to generate support for balanced and efficient approaches in order to create positive results for his industry, while signing numerous briefs and open letters, in addition to appearing in various media. His career has also taken him to different sectors, in Ottawa, where he worked in the House of Commons and for a major Crown corporation, as well as in France and the United States.

A graduate of the École nationale d’administration (ÉNA) in Strasbourg, Jean-Frédérick also holds a graduate degree in Public Affairs from Sciences Po Bordeaux and a bachelor’s degree in Political Science from Université Laval. An avid sports fan, he is closely involved in one of the most important cycling clubs in the city.

Talented and results-oriented, Catherine is a seasoned strategic communicator who offers clients two decades of experience in public relations, issues and crisis management, marketing communications, public affairs and stakeholder engagement. Known for sharp reflexes, collaboration skills and great versatility, she has managed high-profile and complex files with ease, nimbleness and particular attention to detail. She is most passionate about helping clients achieve outcomes through the integration of communications platforms.

Her expertise is accumulated from the corporate sector, government, and non-profit organizations. Catherine has extensive experience in government relations having worked for Premiers and federal Cabinet Ministers in Ottawa, Manitoba and British Columbia. Most recently, Catherine worked for a health authority in British Columbia where one of her key roles was to lead a team and support the COVID-19 pandemic response from the first confirmed COVID-19 case to the roll-out of the vaccines.

She holds a master’s degree in communications management from Syracuse University and a bachelor’s degree in Biology and Italian from the University of Victoria.

Passionate about politics and public affairs, Julien stands out for his communication skills and multidisciplinary expertise in public and government relations. In 2019, he was ranked by Infopresse as one of the 30 most promising young communicators in Quebec.

His duties and leadership within interest groups have led him to work with multiple civil society organizations, in addition to developing expertise in political representation and crisis management. In his various mandates at TACT, he has acted as spokesperson for one of Quebec's largest investment projects and led international press relations efforts. He is noted for his involvement in many social causes. In 2015, he was included in the list of 30 young people under 30 to watch in Quebec in the daily La Presse. In January 2019, he was one of only four Canadians selected by the US Department of State to participate in a leadership program to develop his network and his knowledge of American political and economic issues.

Julien holds a Bachelor's degree in Industrial Relations and a Law Certificate from Université de Montréal. He sits on the Board of Directors of Théâtre du Nouveau Monde, Force Jeunesse, Juripop, ENSEMBLE pour le respect de la diversité and Association du jeune Montréal. He is also Governor of Fondation Émergence.

Mathieu is first and foremost a communications expert who approaches issues in a pragmatic way. He is known for his thoroughness and strategic thinking and has worked at political firms, where he acquired a rich professional background while developing his ability to manage priorities and work under pressure.

His career in politics, consulting and with the Québec Mining Association has helped him develop marked expertise in all aspects of natural resources, and, specifically, in issues related to the mining sector.

As an advisor to ministers and leaders of large organizations in a variety of sectors, Mathieu knows how to find the right words to ensure effective and powerful communication. Strategic consulting, writing, and image and reputation management are all part of his natural skill set. Entrusting Mathieu with a mandate means ensuring suport that is customized, honest, human and based on trust.

Mathieu has bachelor's degrees in Law from the Université de Sherbrooke and in Public Communications from Université Laval.

Émilie est experte en communication et marketing numériques. Ayant occupé des postes clés dans la transformation numérique et la croissance d’organisations d’envergure, elle comprend l’environnement d’affaires et excelle à développer des stratégies intégrées qui touchent la cible. Elle est également reconnue pour son leadership positif.

Son parcours professionnel international et diversifié l’a notamment menée chez Vidéotron, Sid Lee, Intact et Tata Communications. Sa riche expérience lui a permis de développer des compétences avérées en planification marketing, stratégie de croissance, marketing numérique, gestion et fidélisation d’audiences ainsi qu’en développement commercial.

Emilie possède un baccalauréat en relations internationales de l’UQAM ainsi qu’une formation en gestion de projet de HEC. Elle est membre du conseil d’administration de la Fondation Espace pour la vie qui soutient la biodiversité, l’environnement et la transition socioécologique.

A born communicator, Isabelle has “a flair for news”. As a journalist for six years, she has developed an excellent sense of priorities, works well under pressure, and has unparalleled adaptability. Building on years of experience, she skillfully navigates the media landscape to position issues and to bring attention to a company, a spokesperson, or a cause.

She is a skilled manager of large-scale projects and knows how to use the strengths of her colleagues to develop strategies combining media relations, government relations, stakeholder mobilization, and reputation management.

As an expert in managing issues and crises, notably in sensitive and complex cases, Isabelle applies her knowledge of public affairs to implement creative strategies aimed at achieving the ambitious objectives of the companies and organizations she supports.

Over the past few years, she has also acquired expertise in spokesperson training and crisis interview simulation.

The strategies created for her clients have earned her several distinctions, including awards for strategic excellence and the Grand Prix des relations publiques from the Société québécoise des professionnels en relations publiques.

Isabelle began her career as a journalist, notably at the Journal de Montréal, TVA Nouvelles, and TVA Sports. She holds a bachelor's degree in public communication from Université Laval.

Passionate about public affairs, crisis management and government relations, Julie has been active for more than ten years in the political sphere, where she has developed an in-depth knowledge of the Quebec government apparatus. Trained as a lawyer, she sets herself apart through her thoroughness and efficiency.

Julie has held various positions in political offices, working as a political advisor, press secretary and then chief of staff. She has had the opportunity to work in strategic sectors such as health and social services and education. She has also developed her versatility by working with the official opposition. This rich experience has allowed her to build a diverse network of contacts and acquire a keen understanding of the political ramifications of various issues.

A member of the Barreau du Québec since 2008, Julie holds a bachelor’s degree in law from Université Laval.

Clémence is an optimist, realist, leader and great motivator who is always is problem-solving mode. Her rich professional background has helped her develop her analytical thinking on Quebec politics and the health sector. Her collaborative approach, efficiency and dedication greatly facilitate the relationships she develops with her clients.

By participating in several international missions that allowed her to use her sense of diplomacy, mental agility and versatility, Clémence was able to shape her experience in public affairs as a Press Secretary in a minister’s office. She has also held strategic consulting and media relations positions in the health sector, specifically at an integrated health and social services centre (CISSS) and at a public relations agency.

Clémence has a bachelor's degree in International Studies and Modern Languages from Université Laval. She has a keen interest in international relations and social integration, which is reflected in her various types of involvement with new immigrants and in her experiences in international cooperation.

Julie is a seasoned professional with over a decade of experience in the pharmaceutical and biotechnology industries. She first discovered her passion for oncology and rare disease treatments at university and has since developed deep expertise, promoting access to cutting-edge therapies that bring hope and a better quality of life to thousands of suffering people.

With an MBA in Pharmaceutical Management and a B.Sc. in Biochemistry, Julie stays abreast of scientific and medical breakthroughs; she develops effective market access strategies for innovative treatments, particularly in the field of rare diseases; and knows how to implement perfectly targeted initiatives. Julie is well-acquainted with the reality of pharmaceutical companies and has a thorough understanding of the complex dynamics of the industry, having notably acted as a leader in the management of Canadian portfolios on a global scale. Her expertise encompasses a comprehensive evaluation of market access, including business development and pre- and post-commercialization strategies.

Julie is recognized for developing customized submissions that meet Canadian reimbursement criteria with ease and has spearheaded several proposals submitted to Health Technology Assessors, such as CADTH and INESSS. She has also implemented negotiation strategies with pan-Canadian Pharmaceutical Alliance (pCPA) in addition to provincial payers and private insurers.

Without a doubt, Julie’s prowess in the pharmaceutical industry makes her the consultant of choice: she is familiar with pricing strategies; navigates smoothly through the nuances and specificities of various provincial regulations; masters competitive list prices; and ensures compliance with PMPRB regulations. Her wide range of skills allow her to provide well-thought-out solutions that

keep pace with the ever-changing health care landscape, earning her the trust and recognition of her peers and clients.

Catherine Caron brings over 15 years of experience in public opinion campaigns, political advocacy, and citizen engagement. Known for her strategic vision and intellectual rigour, she possesses robust analysis, writing, facilitation, and communication skills. Throughout her career, Caron has contributed to the success of numerous campaigns and events in various fields, including philanthropy, food systems, youth engagement, humanitarian crises and human rights, taxation, and climate change.

Her experience as a manager, analyst, spokesperson, and trainer makes her a versatile and dynamic strategist. Caron is committed to creating action plans that meet the needs of diverse stakeholders while maintaining impeccable ethical standards. A bilingual communicator, she is well-versed in navigating the complexities of international organizations and multi-country collaborations. Valuing a balance between theoretical knowledge and on-the-ground realities, her deep understanding of Quebec and Canadian civil society is a significant asset for organizations seeking to build relationships with communities.

Catherine Caron holds a Master’s degree in Development Management from the London School of Economics and Political Science and a Bachelor’s degree in International Studies with a specialization in Political Science from the University of Montréal.

Rigorous, attentive, and equipped with strong analytical skills, Casavant offers insightful advice tailored to political nuances, public perception, and administrative mechanisms. He boasts several years of experience at the Ministry of Health and Social Services, including four as Chief of Staff. During his years there, Casavant developed a thorough understanding of the health and social services network and the Quebec administrative system.

He has acquired the essential skills needed to manage sensitive situations. His composure, risk assessment abilities, and capacity for quick and effective decision-making enable him to navigate complexity with ease. He enjoys collaborating on large-scale projects and excels in long-term strategy development and stakeholder coordination.

Jérémie Casavant-Dubois holds a Bachelor’s degree in Political Science from McGill University and has a background as a high-level student-athlete.

Ready to take on any challenge, Marie-Pier is passionate about public relations, particularly the positioning of organizations in the public arena and the promotion of their initiatives.

Her energy, diligence and tact have been key factors in the success of many press operations. Marie-Pier shines as brightly as the campaigns she leads, in large part due to her positive attitude. She is interested in both public affairs and marketing communications projects, and has worked on several local, regional and provincial campaigns.

Marie-Pier joined TACT after earning a bachelor’s degree in public communication at Université Laval, where she held several leadership roles within her faculty.

Passionnée de politique et d’affaires publiques, Nika cumule plus de 15 ans d’expérience en politique québécoise. Ayant l’habitude de travailler sous pression, elle est en mesure de gérer plusieurs projets en simultané et sait conseiller habilement ses clients en temps de crise et d'incertitude. Qu’il soit question de réflexion stratégique, de relations gouvernementales, d’organisation d’événements ou de préparation de porte-paroles, elle fait preuve d’une grande polyvalence.

Nika a participé activement à la fondation et à toutes les phases du développement d’un parti politique dont elle a occupé le poste de présidente jusqu’en 2021. Cela lui a permis de maitriser les rouages des milieux politiques québécois et canadiens, ainsi que l’écosystème des mouvements sociaux, des syndicats et des groupes de pression. Ses compétences ainsi que ses analyses appuient efficacement les stratégies qu'elle développe pour les différents clients qu'elle accompagne.

Nika est titulaire d’un baccalauréat en communications de l’UQAM, profil relations publiques et d’une maitrise en administration publique et en politiques publiques de l’Université Concordia.

A strong leader fueled by challenges and passionately dedicated to everything she undertakes, Dubé is an accomplished public relations professional. Renowned for her ability to build trust-based relationships with her clients, her writing skills, deep knowledge of the media landscape, versatility, and efficiency, her expertise in issue management and strategic communication makes her an exceptional asset to the organizations she collaborates with.

In addition to serving as a media spokesperson, Dubé has written speeches in sensitive contexts, contributed to managing significant crises, and supported organizations in navigating delicate relationships with the media. She has also worked in the tourism sector and honed her expertise in public affairs over several years.

A graduate of Université Laval in public relations, Jenna Dubé is committed to continuous growth, learning from those around her, and sharing her knowledge. Deeply dedicated to her community, she invests her time each year supporting several local causes.

With extensive experience in marketing communications, project management, and event organization, Audrée Duclos has worked for world-renowned companies such as Oakley and contributed to the success of numerous projects in sports and outdoor activities, tourism, innovation, and renewable energy. A great team player, she is recognized for her attention to detail, leadership, and strong listening skills.

Duclos has held key roles throughout her career, contributing to the visibility of large-scale events and the development of new market sectors in Canada and internationally. Working with regional organizations, she has successfully developed distinctive territorial brands and compelling attraction and retention strategies. Her diverse background and entrepreneurial experiences have provided her with a deep understanding of organizations, enabling her to create effective communication strategies.

Her studies reflect the breadth of her interests: a Bachelor's degree in Communications, a trilingual Bachelor's degree in Business Administration, a Master's in International Studies, and a graduate-level microprogram in Environmental Studies.

Completing a Master's degree in public communication at Laval University, Vincent joined TACT governmental relations and public affairs team.

Holder of a Bachelor's degree in political science and international studies from University of Montreal, Vincent has developed a capacity for analysis and synthesis that allows him to paint a precise portrait of complex situations. He developed a keen interest in governmental relations while organizing the first edition of the Rencontres Action Jeunesse 2017, a project that fosters public participation among youth organizations helping them raise awareness with elected officials on issues regarding Québec's youth.

His enthusiasm for municipal issues led him to work as a political advisor to the executive committee and with the mayor’s office in Laval. He also had the opportunity to implement agile and innovative communications methods over the course of an internship at the Wallonia Parliament in Belgium. Finally, he was president of University of Montreal Student Federation (FAÉCUM) and member of several student media board of directors.

Nicolas stands out for his curiosity and sharp critical sense. Always in solution mode, his tenacity leads him to find innovative solutions to the challenges facing him. Nicolas is driven by new challenges and optimism is an integral part of his professional DNA.

He has taken part in various research groups at Université Laval, in both communication and political science. These different experiences have enabled him to acquire a multidisciplinary perspective and a detailed understanding of government administration.

Nicolas holds a master's degree and a bachelor's degree in political science, from the University of Guelph and Université Laval respectively. He has developed his skills by conducting field research in the Maghreb and in the university sector at the head of his departmental student association.

With her boundless curiosity, Malika stands out by her people skills and energy. Always in search of solutions, she makes good use of her thirst for knowledge and her critical thinking skills to analyze and fully grasp the issues at hand. Warm and rigorous, she is able to forge ties of trust with her clients.

Malika is drawn to marketing communications, corporate positioning, and public affairs. Her finesse and sense of strategy make her an effective and relevant resource in press relations. She is adept at popularizing complex contents and at finding an effective and unique angle to tackle each mandate. Since joining TACT, Malika has taken part in the deployment of numerous large public relations campaigns.

Malika holds a certificate in law and a bachelor’s in public communication with a major in public relations from Université Laval. Among her achievements, she has excelled as a project manager at Préambule communication. Involved in her community, she sits on the board of directors of Association pour l’intégration sociale – Québec City region.

Marylène has managed a wide range of public and governmental affairs portfolios since her debut as a consultant in 1978, building extensive expertise and a solid network of contacts on the way.

Renowned for her in-depth knowledge of the Québec government, Marylène provides her clients with a wealth of experience in the fields of health, food, the environment and agriculture. National and international organizations have benefitted from her finesse and vision. She has prepped and accompanied countless clients at parliamentary committee sessions, and organized numerous successful meetings with ministerial staff and thematic caucuses.

As a committed contributor to her Québec City community, Marylène sits on the CHUQ board of directors, where she plays an active role in the university hospital’s annual fundraising campaign. She is also a board member at Fondation Écoute-Secours and Fondation Sedna IV, and a former board member at Orchestre symphonique de Québec.

Marylène immigrated to Canada in 1973 after earning a French state diploma in Beirut. She speaks French, English, Italian and Arabic.

Jessica Théroux brings a wealth of experience in strategic communications, honed through roles in both Canadian and international organizations. Her diverse and rich career has enabled her to develop all-encompassing expertise, spanning strategic advisory, public and government relations, crisis management, and internal communications.

She has provided strategic counsel to organizations in sectors such as outdoor recreation, transportation electrification, organic agriculture, and renewable energy. Her drive for challenges and passion for high peaks also led her to Germany, where she played a key role in the corporate communications team at sports giant Adidas. There, she contributed to global communications alignment and advised the company’s global sales organization. Théroux began her career in a federal constituency office, where she gained valuable insights into the dynamics of politics and public opinion.

Jessica Théroux holds a bachelor's degree in International Studies with a specialization in Law from the Université de Montréal.

A lawyer by training, Stéfanie is passionate about public affairs and international relations. She is known for her thoroughness and agility, and her excellent grasp of her files. Her ability to solve complex problems by suggesting results-oriented solutions makes her an effective and pragmatic strategist.

Since the beginning of her career, she has held key positions in various levels of government in Quebec, France and the European Union. In particular, she has been responsible for files regarding government relations, international relations, social development and public security for the Mayor of Montreal and the Mayor of Laval.

Stéfanie first studied communication and politics at Université de Montréal before obtaining her law degree from Université Laval. Her academic career also took her to the prestigious École de Droit de Sciences Po in Paris, in the master's degree program in international economic law.

Because Stéfanie holds her civic engagement dear, she is involved with institutions and organizations that are important to her, notably as a board member at the Université de Montréal and as Director and Vice-President of the Comité d'action politique France-Québec.

Initially a journalist, then a political advisor, Samuel Tremblay has developed an intimate knowledge of the media and political world through his previous experiences. Recognized for his writing skills, his efficiency and his ability to quickly popularize complex issues, he excels at finding the right messages and strategies to put them forward.

Prior to joining TACT, Samuel worked as a political advisor at the Quebec National Assembly and in the office of the Minister of Canadian Intergovernmental Affairs. In particular, he was editor and content manager for two national leadership campaigns for a political party. Prior to that, he was a journalist for more than three years in a daily newspaper. In 2019-2020, he also held key positions with the Special Commission on the Rights of Children and Youth Protection (Laurent Commission).

Samuel holds a degree in journalism from Cégep de Jonquière, a bachelor’s degree in political science and administration from Université du Québec à Chicoutimi, as well as a master’s degree in public and international affairs from Université de Montréal. His academic background also led him to study at San Diego State University and to work at the Quebec Office in Washington, D.C., USA. Active in his community, he is Chairman of the Board of Directors of the Full Potential Foundation, which helps people living with an intellectual disability or autism spectrum disorder.

Pragmatic, quick-witted and rigorous, Marc-André helps TACT's clients meet complex and varied communication challenges in an ever-changing world. Passionate about human capital, he likes to put himself in the shoes of his customers and their audiences to better understand their motivations, needs, challenges, concerns and, above all, their potential.

Over the past 10 years, he has developed an arsenal of skills in public relations, corporate communications, internal communications, digital communications and public affairs. Marc-André is also responsible for TACT's internal communications expertise.

Marc-André has acted as a strategic advisor to a number of organizations over the years. Among other things, he played a key role in media relations and strategic planning for the launch of the Réseau express métropolitain (REM), in addition to similar roles in the financial and union sectors. He also served as Canadian media relations team leader for the 15th United Nations Conference on Biodiversity (COP15).

Marc-André holds a bachelor's degree in public communications from Université Laval, where he now lectures regularly. He is currently completing a graduate diploma in business administration. He is a member of the Board of Directors of the Société des communicateurs de Québec (SOCOM), and holds certifications in neurolinguistic programming and brainstorming facilitation.

Daphnée's extensive track record gives her a comprehensive understanding of the language services industry. Through her skilled writing, she adeptly transforms messages while preserving their unique essence and tone. With a deep passion for languages and project management, she values the human aspect inherent in every task.

As a member of the Ordre des traducteurs, terminologues et interprètes agréés du Québec, Daphnée has gained extensive experience as a translator and interpreter in a leading Canadian agri-food company. As a freelancer, she has successfully completed numerous complex translation projects, particularly in the pharmaceutical sector, requiring precise and specialized terminology. Her interpreting experience has allowed her to represent prominent public figures at major conferences and convey the words of private sector leaders in confidential meetings. Furthermore, her academic and professional journey has broadened her understanding of diverse cultures, which is crucial for effective communication with diverse audiences.

Daphnée's boldness led her to pursue post-secondary studies in Guadalajara, Mexico. Holding a bachelor's degree in translation from Université Laval with an international focus, she further enriched her education at Universitat Autònoma de Barcelona. Additionally, she holds a specialized graduate diploma in conference interpretation from York University.

With an insatiable curiosity, exceptional rigour, and creativity, Maryse Tétreault combines expertise in sociopolitical analysis, strategic advisory skills, and a deep affinity for data analysis. Her diverse experiences enable her to assimilate a broad range of knowledge and integrate multiple perspectives on complex issues. This unique approach allows her to offer innovative and tailored solutions to meet client needs.

Tétreault has collaborated with various organizations, including sectoral groups, ministries, universities, student associations, and labour unions. Committed to equity and social justice principles, she has consistently prioritized education in her mandates. Before joining TACT, Tétreault coordinated the Comité consultatif sur l’accessibilité financière aux études, an organization under the Ministry of Higher Education in Québec. She is distinguished by her ability to connect ideas at the intersection of the various fields that have shaped her career.

Maryse Tétreault holds a dual master’s degree in political science and social and public communication from the Université du Québec à Montréal and a bachelor’s degree in political science from the Université de Montréal.

Curious and versatile, Florence enjoys interpreting current issues through statistics. A rigorous data analyst, she uses her technical skills to develop original approaches to information gathering. Her skills in statistics are accompanied by a great affection for images, a marriage that has materialized in her passion for data visualization.

In addition to data analysis, Florence is also interested in Quebec and Canadian politics. Before joining Tact, she worked on projects in electoral behaviour and democratic representation. She has also been a lecturer in advanced statistics and has given workshops in programming and data visualization to university students.

Florence is currently completing a PhD in political science at Université de Montréal. Her research focuses on the political representation of seniors in the context of an aging population.

Proactive and rigorous, Elyse is committed to the development and advancement of the pharmaceutical and life sciences industries. A market access specialist, she is driven by the vital importance of ensuring rapid access to innovations in the sector. Her skills in strategic planning, organizational management, project management and communications help her to do just that.

Elyse has worked with a range of major pharmaceutical companies, including developing product portfolios and managing reimbursement strategies for both the private and public sectors. As a consultant for Certara and JSS Medical Research, she carried out drug development projects for numerous international pharmaceutical companies, gaining valuable experience in this field. She has also demonstrated her ability to prepare submission dossiers for CADTH and INESSS, including the optimization of pharmacoeconomic and budget impact analyses. She has a thorough understanding of the drug reimbursement process in Canada and its key players, including CADTH, INESSS, pCPA, PMPRB and provincial, federal and private decision-makers. Thanks to this knowledge, Elyse has demonstrated her ability to maximize and accelerate drug reimbursement in several therapeutic areas by deploying cross-functional strategies.

Elyse holds bachelor's and master's degrees from the Université de Montréal, where she studied biopharmaceutical sciences and specialized in health economics.

Antonine has ten years of experience on Quebec City's Parliament Hill, first as a Press Secretary, then as Communications Director and Deputy Chief of Staff, both in government and in the opposition. Throughout her career, she has held various positions in the offices of Indigenous Affairs, Justice, Treasury, Immigration, International Relations and the Office of the Leader of the Official Opposition.

Antonine prefers a structured, pragmatic approach, but with a touch of sensitivity when necessary. She is passionate about the art of diffusing complex situations and identifying the best strategy. She also derives great satisfaction from her work, especially when she is able to guide and equip the people she collaborates with to elevate them and encourage them to give their best.

Antonine is particularly adept at synthesizing complex issues into clear messages. Because of her communication skills and political experience, she has regularly analyzed the federal, Quebec, municipal and international political scenes in the media.

With a bachelor’s degree in Political Science, she has also worked in the private and community sectors, in particular with the technology company Coveo, the Fédération québécoise des municipalités and the Association québécoise de prévention du suicide.

Valérie stands out by her strong expertise in digital communication and her ability to maximize the use of customer data. With a strong capacity for listening and global analysis, she knows how to identify and popularize communication issues. Her positivism and creativity also allow her to find new ways to take strategies to the next level.

Valérie has developed her expertise in the event industry. More recently at Festival d'été de Québec, she has also worked for the Festivent Ville de Lévis, the Festibière de Québec and Carnaval de Québec. Versatile, she has effectively led various projects in positioning, social media management, paid campaigns and crisis management.

Valérie studied at Laval University in public communication, majoring in advertising. Involved as a student, she is still involved today to share her knowledge at conferences.

Kat détient des compétences pluridisciplinaires en recherche et en politique fédérale. Ses capacités d’analyse sont le résultat d’un parcours unique guidé par une curiosité insatiable qui lui permet d’offrir un regard critique et créatif sur des enjeux complexes. Son travail est remarqué grâce à son esprit critique, ainsi que ses talents de vulgarisation et de rédaction dans les deux langues officielles au pays.

Kat a notamment œuvré au sein du bureau d’une sénatrice. Son rôle-conseil en matière d’affaires parlementaires lui a notamment donné l’occasion de rédiger des allocutions, d’effectuer des analyses législatives et d’identifier les retombées sociales de projets de loi. Kat a mené divers travaux de recherche, toujours en misant sur la portée pratique de ses travaux. Sa thèse de doctorat porte sur le genre en politique municipale et a notamment mené à la création de la toute première base de données composée de maires et de mairesses partout au Canada et de leurs profils sur les réseaux sociaux. Ce travail a permis de confirmer des écarts importants entre les genres autant au niveau de la proportion de mairesses, de l’utilisation des médias sociaux dans le cadre de leurs fonctions, ainsi que de leur expérience en politique municipale. Kat détient un doctorat en science politique de l’Université de Montréal, ainsi qu’un baccalauréat en musique et une maîtrise en communication de l’Université d’Ottawa. Son cheminement atypique lui a notamment permis de performer comme violoniste et altiste au sein de l’Orchestre symphonique d’Ottawa.

Passionate about workplace psychology, Jessica specializes in strategic planning, organizational transformation, and change management. Her collaborative approach promotes co-creation and collective intelligence to deliver tailored solutions. With active listening skills and a results-oriented mindset, she ensures high-quality execution and rapid adaptation to change. Jessica supports clients through significant transitions while fostering organizational cohesion and efficiency.

Throughout her consulting career, Jessica has supported numerous clients across various industries. She has notably worked with large-scale companies in Europe on international projects. The multiple projects and assignments she has led have allowed her to develop strong expertise in project management and team mobilization. Jessica holds a bachelor’s degree in psychology and completed her academic training with a Ph.D. in Research and Intervention in Workplace and Organizational Psychology from the University of Montreal.

An accomplished communicator, Andrée-Ann Déry brings over a decade of diverse professional experience marked by learning opportunities and challenges. She stands out for her critical thinking, boundless creativity, and ability to adopt an all-encompassing perspective in her work, all while maintaining a human-centered approach to her interactions.

Her background as a journalist at Radio-Canada gives her a firm grasp on the media landscape, enabling her to support her clients with agility and effectiveness. Déry has also excelled in marketing and audiovisual production, in addition to serving as a spokesperson and public relations officer for a large, multifaceted organization. Moreover, as a former business owner, she demonstrates a passion for the business world and possesses firsthand insight into the realities faced by entrepreneurs and managers.

Andrée-Ann Déry holds a bachelor's degree in journalism from the University of Ottawa and La Cité Collégiale. She is an active member of the Jeune Chambre de commerce de Québec and volunteers regularly within the organization.

Passionate about public affairs, Fitzback is known for her strong organizational skills and political acumen. She is dedicated to her clients, always attentive to their needs and building solid, trust-based relationships.

Having held several positions within the Quebec public service, Fitzback has an in-depth understanding of Quebec’s political and administrative structures. She also brings expertise in strategic writing and organizing press events.


Before joining TACT, Fitzback was part of the public affairs team at the Ministry of Health and Social Services (MSSS), where the COVID-19 pandemic shaped her experience. This crisis management period allowed her to develop versatility and gain significant professional experience.

Laura Fitzback holds a bachelor’s degree in Public Communications and certificates in Professional Writing and Political Science from Université Laval.

Julie Fournié is recognized for her strategic approach and versatility in marketing and communication. Curious and proactive, she excels at identifying best practices to maximize the impact of campaigns. She stands out for her adaptability and collaborative approach, providing real value to her clients. Her studies in environmental management also make her a valuable asset for projects related to sustainable development.

Fournié has held various roles in digital marketing, which have enabled her to gain a deep understanding of the business context and the challenges faced by her clients. Her extensive experience allows her to propose tailored solutions and design high-performing and comprehensive campaigns. Over the years, she has developed strong expertise in website management and redesign, brand awareness and lead-generation campaigns, content optimization, and automation.


Julie Fournié holds a degree in Digital Marketing from SKEMA Business School. She also has a Master’s in Sustainable Cities from King’s College London and a Bachelor’s in Environmental Management from the University of Queensland.

Versatile, meticulous and energetic, Marie-Pier sets herself apart through her expertise in marketing and digital communications. Her agility and understanding of organizations' needs allow her to identify the right targets and deliver results. She does not shy away from challenges and is skilled at finding solutions in the most complex situations.

Passionate about digital technology, Marie-Pier jumped right into it during the COVID-19 pandemic. She quickly understood the importance of a good online presence for organizations and has been keeping an eye on all trends ever since. Thanks to her previous experience in a digital marketing agency, she has contributed to the influence of many companies on the Internet.

Marie-Pier holds a degree in marketing communications from the Université de Sherbrooke. She also holds a diploma in leisure management and intervention.

Curious and versatile, Catherine is recognized for her multidisciplinary expertise in marketing communication. Her 360° approach and strategic mindset enable her to bring a global perspective to a project, develop an effective strategy and align teams towards a common goal. With creativity and pragmatism, she comes up with ideas that are out of the box, but above all, that meet each client’s needs and realities.

Over the years, Catherine has developed skills in digital marketing, advertising, employer branding and brand management. Her professionalism and empathy have enabled her to build trusting relationships with her collaborators throughout her career. Catherine has a degree in business administration, with a major in marketing, from Université Laval. Involved in her community, she is a member of the board of directors of Entreprises écoles du Cégep Garneau, as well as acting as a mentor.

Passionate about public relations, politics and current affairs, Louis-Martin is known for his curiosity, commitment and versatility. He is a natural communicator and an excellent popularizer. Louis-Martin has worked in politics and business and has a keen interest in issues surrounding regional economic development.

In fact, Louis-Martin previously orchestrated special events for an economic development organization in Saguenay-Lac-St-Jean. He also participated in a tour that took him throughout Québec as executive assistant to a candidate for the leadership of a provincial political party. He began his professional career by completing an internship of several months on Hillary Clinton's presidential campaign. This allowed him to develop a keen understanding of American political and administrative bodies. Since then, he has regularly been called upon to analyse American political news in various media.

Louis-Martin studied communications and political science. Involved, he sits on the board of directors of the Société québécoise des professionnels en relations publiques.

Perceptive and versatile, Sabrina is known for her ability to adapt and respond to new situations. Her objective perspective coupled with attentive listening skills benefits customers and colleagues alike. Agile and structured, she easily creates and implements multi-platform communications campaigns.

Prior to joining TACT, she played a key role in the successful launch and early operations of a much-anticipated theater in Quebec City. In this role, she developed her skills in public relations, marketing, event organization and project management.

Highly involved in her community, Sabrina now sits on the Board of Directors of Université Laval. She graduated from the same university with a bachelor's degree in public communications, majoring in public relations.

During her studies, her involvement with the Université Laval campus student association led her to coordinate awareness campaigns on various social issues.

With his keen political sense and great curiosity, Félix is a versatile, results-oriented professional. His pragmatism, knowledge of the political machinery and understanding of the realities on the ground enable him to develop effective solutions to complex issues. His versatility is fuelled by his desire to understand the world around him.

Félix is passionate about public and government affairs. After working in the Canadian House of Commons as part of the constituency team of a Member of Parliament and federal minister, he spent a few years working in a municipal political office, notably as Deputy Chief of Staff and Head of Media Relations. This allowed him to develop his skills in strategic communications, writing and stakeholder management. Félix holds a bachelor’s degree in public relations from the Université du Québec à Montréal and a certificate in public communications from Université Laval. He is also a graduate of Cégep de Jonquière in media arts and technology, journalism profile.

Étienne is a versatile and agile communicator capable of designing and deploying targeted and eye-catching campaigns. He has a diversified experience in event management, social media and stakeholder ecosystem analysis.

His keen interest in avant-garde projects led him to the Innovation District, where he was able to promote Montreal projects and startups by creating engaging, original and accessible content. His time at Transport Canada allowed him to take part in the organization of a major national meeting of the marine sector. He has also contributed to the modernization of consultation practices and has helped launch a major campaign against sexual harassment that has spread rapidly throughout Québec.

Étienne holds a master's degree in political science - public and international affairs and a bachelor's degree in communication and political science from the Université de Montréal. He is a director of the organization Force Jeunesse, where he was responsible for the Rencontres action jeunesse, an initiative that allows some forty youth organizations raise awareness among elected officials in Québec.

Passionate about politics, economics and public affairs, Sébastien uses his keen understanding of socio-economic issues and his ability to synthesize them to achieve objectives. Combining pragmatism and audacity, he ensures that he always understands the substance of the issues and finds solutions to the problems before him. His strategic writing skills also allow him to stand out when it comes to communicating simply the most complex ideas.

His experience in agencies, Ministère des Transports du Québec and Ministère du Conseil exécutif gives him a global perspective in approaching public affairs issues. During his young career, he has acquired expertise in economic analysis and strategic planning, as well as acting as an advocate in an impressive variety of political issues. He knows how to navigate both government and public relations.

He holds a bachelor's degree in political science and a certificate in economics from Université Laval, and has been a member of the Board of Directors of Caisse Desjardins de Charlesbourg since 2016.

Passionate about public relations, Inès Aboujja-Tessier stands out for her organizational skills and reliability. Her curiosity and openness allow her to quickly adapt to the unique needs of the organizations she collaborates with.

Before joining TACT, Aboujja worked as a project manager in the cultural sector, where she organized a variety of events, including press screenings and red carpets. She also held the role of press relations assistant in the education sector. Since joining TACT, she has distinguished herself through her keen interest in research, digital strategies, and writing.

Holding a bachelor’s degree in communications and public relations from UQAM, Inès Aboujja-Tessier also honed her skills in B2B marketing during her studies, enhancing her ability to craft persuasive arguments.

Persevering and dynamic, Josiane stands out for her motivation and thirst for knowledge. Always a good listener, she establishes relationships of trust with her clients and colleagues. Her files are handled with rigour and she can be trusted to deliver the expected results.

Josiane has worked on various event communication and marketing projects. She also worked in international relations at Université du Québec à Montréal, where she focused on data analysis and survey development. She has a keen interest in research and evaluation.

Josiane has completed a bachelor’s degree in public relations communication from the Université du Québec de Montréal. She is currently pursuing a master’s degree in general research in political and social communication.

Curious and enthusiastic, Alice-Ann is at the same time thoughtful and rigorous. Nurtured by teamwork, she knows how to bring out the strengths of each individual to maximize results. Her keen interest in digital communications allows her to propose creative solutions, as she strives to find innovative and meaningful ways to respond to each situation and to her clients’ needs.

Alice-Ann first developed her expertise in the event industry. This brought out her skills in event organisation, crisis management, public relations and partnership management. These strengths are also expressed with agility in social media management and web marketing.

Alice-Ann holds a bachelor’s degree in public communication from Université Laval. Her university career was also marked by her involvement in various committees and associations.

Like a Swiss Army knife, Vincent stands out for his versatility. He approaches each mandate holistically with his knowledge and expertise in public relations, government affairs and everything digital. He is thorough and has a strong ability to think outside the box.

Over the years, Vincent has engaged with numerous organizations, notably within the student movement and the youth wings of political parties. This latest involvement led him to a job as a digital project manager in the 2018 election.

Vincent has a certificate in social sciences, a bachelor's degree in marketing communications, and is currently studying for a master's degree in communications at the Université du Québec à Montréal. His thirst for knowledge is expressed through his various ongoing projects.

Deeply interested in Quebec politics and public policy analysis, Émile Gauthier is committed to providing high-quality advisory services in government relations and public affairs. As a professional, he understands the critical importance of nuance and context in thorough analysis. As an individual, he values adaptability and respect, which actively contribute to understanding his clients’ needs.

Gauthier has supported various associations, professional orders, and businesses in navigating the political landscape. During his studies, he explored Quebec laws ranging from sustainable land use planning to municipal powers. Concurrently, he reported on issues raised by the Public Inquiry Commission on relations between Indigenous Peoples and certain public services in Québec (CERP in French). He also worked in the community sector, helping coordinate and develop a provincial program to prevent overdoses.

Émile Gauthier holds a bachelor's degree in political science from Université Laval.

Mara Hannan-Desjardins is a nutritionist recognized for her unique expertise in food and nutrition. With solid experience in scientific communication, she excels at staying on top of food trends and grounding her arguments in evidence-based data, bringing depth and credibility to every project. Her energy, precision, and versatility make her an invaluable collaborator.

Passionate about the business world, Hannan co-owned a small nutrition enterprise, gaining firsthand insight into the realities of entrepreneurship. This experience allowed her to build trusted relationships with clients in the food industry, contribute to various content creation projects, and work in influencer marketing. Hannan has also served as a nutritionist on a research team dedicated to promoting healthy lifestyles.

Mara Hannan-Desjardins holds a bachelor’s degree in nutrition from Université Laval and a certificate in business administration from Université de Sherbrooke. She is an active member of the editorial committee for Nutrition, the journal of the Ordre des diététistes-nutritionnistes du Québec.

Fluently bilingual, Emily Krispis has worked in the political, governmental, and community spheres. Her interdisciplinary experiences give her the ability to pivot quickly and understand the varying elements of an issue. She actively listens to develop creative solutions that satisfy stakeholders while adopting an inclusive and empirically based approach.

Krispis has held positions as an analyst in both the Ontario and federal governments, served as a legislative assistant to a Member of Parliament and co-founded the Association de la francophonie de l'école Munk. Her extensive experience in the field enables Krispis to navigate easily through political and socio-economic spheres. She has spoken at high-profile events and represented Canada internationally at the 2023 World Food Forum for the United Nations Association of Canada.

Emily Krispis holds a master’s in public policy—specializing in environment and health—from the Munk School of Global Affairs & Public Policy at the University of Toronto. She also holds a bachelor's degree in politics and history from McGill University.

With a decade of experience in communications, Sophie Lachance stands out for her versatility and organizational skills. Her attentive nature and multidisciplinary expertise, particularly in journalism and citizen engagement, provide her diverse perspectives and foster harmonious collaboration.

Lachance has worked in the municipal and environmental association sectors, where she gained insight into the social acceptability of energy-related issues. She has also worked in advertising and leveraged her writing skills as a freelance contributor for various media outlets, especially in the outdoor and tourism sectors. To this day, her sensitivity and curiosity enable her to craft impactful content that resonates with diverse audiences.

Sophie Lachance holds a graduate diploma in journalism from the University of Montréal and a bachelor's degree in marketing communication from the University of Quebec in Montreal (UQAM). Her academic journey also led her to study at California State University of Monterey Bay.

Curious by nature and passionate about politics and current affairs, Vincent stands out for his reliability and rigour. His analytical and listening skills allow him to gain a true understanding of the issues and dynamics at stake. His main motivation is being involved in the implementation of innovative projects that have an impact on society.

A lawyer by training, Vincent worked in an international law firm before joining TACT. With this experience, he has developed a good knowledge of the legal issues and the legislative and regulatory framework specific to several sectors, particularly in the field of infrastructure and transportation. His experience practising law has given him the opportunity to build trusting relationships with clients, including government agencies. He also developed his ability to work under pressure and to prioritize.

Vincent holds a bachelor’s degree in law and a minor in political science from the Université de Montréal. During his university career, he was involved with various organizations, including the non-profit association Option consommateurs as part of a community internship. He has been a member of the Quebec Bar since 2021.

Enthusiastic and rigorous, Catherine is known for her ability to synthesize and popularize data, which allows her to eloquently promote the findings of her research and the interests of her clients. She is particularly interested in mandates with social implications.

Prior to joining TACT, Catherine worked as a research analyst for a polling firm serving a diverse portfolio of public affairs clients. Her ease in qualitative research is revealed as much through the facilitation of interviews as through the remarkable quality of her deliverables. Passionate about politics, Catherine has been at the heart of the Leger political team during municipal, provincial and federal election campaigns.

With a bachelor's degree in international relations and international law, Catherine has deepened her knowledge of Indigenous issues through her studies in Norway and work experience in Nunavik. Her master's degree in political science allowed her to develop a strong expertise in Quebec politics. Her dissertation on the Reception of Nunavik Inuit Autonomist Claims by Sovereignist Parties in Quebec was supported by the Social Sciences and Humanities Research Council of Canada and won a prize from the Maurice-Séguin Foundation.

Reliable, meticulous and versatile, Claudia engages with all the mandates entrusted to her with enthusiasm and devotion. A public relations enthusiast, she is also interested in government relations and public affairs.

Curious by nature, Claudia first worked in the financial field, where she gained experience in internal communications and technical writing. Her experiences have strengthened her ability to listen, her effectiveness, as well as her ability to popularize information, all qualities and skills that allow her to clearly identify client needs.

Claudia obtained a bachelor’s degree in public communications with a public relations component from Université Laval, which gave her knowledge of event organization and journalistic writing.

Passionate about politics and news, Laurence stands out for her involvement and thoroughness. Her curiosity, adaptability and versatility allow her to respond to various mandates and to understand the dynamics of public affairs.

After working as a political advisor on federal Parliament Hill, Laurence developed her experience in government relations in various fields, including culture, community action, economic development, transportation and health. She has also worked as a communications and public affairs officer for a non-profit public policy organization.

She holds a Bachelor’s degree in Applied Political Studies and a Master’s degree in International Law and Applied International Politics from Université de Sherbrooke. Involved in her community, she is a member of the board of directors of Mieux-Naître à Laval, a perinatal resource center.

Involved with dynamism, versatility and thoroughness in the various mandates entrusted to her, Jessica is a skilled communicator who stands out for her ability to identify needs. Persevering, driven by teamwork and the desire to exceed expectations, she becomes a valuable contributor in each project.

Jessica has gained experience in various areas of public relations. Both in agency and organization, she has developed skills in media relations, writing, social media management and partnership development.

Jessica holds a bachelor's degree in public relations from the Université du Québec à Montréal. She is also involved in amateur sport.

As a motivated person who never shies away from a challenge, Charles Philippe puts all his energy into achieving his objectives and delivering thorough work. Charles has a thirst for knowledge and is a big current affairs news buff, especially politics. He always strives to further his learning, insight and analysis.

Charles Philippe has a few years of experience in politics, notably in the constituency office of a federal elected official. He also served as campaign manager for a mayoral election. His experience has led him to interact regularly with the media over the years. He is particularly familiar with the various political and business networks in the Eastern Townships area.

Charles Philippe has a bachelor’s and master’s degree in Political Science from Université de Sherbrooke. His master's research focused on the differences between private and public prisons in the American prison system.

Passionate about the media and popular culture, Trihey knows how to identify opportunities to help her customers. She stands out for her dynamism, rigour, determination and ability to implement solutions that deliver results.

Before joining TACT, Trihey worked in a public relations agency, where she developed numerous national media relations and influencer marketing campaigns. She has also collaborated on various projects in crisis management, digital content creation, brand image deployment, and event planning. Her diverse experience enables her to develop comprehensive public relations campaigns that optimize the reach and impact of the organizations she's worked with.

Anne-Sophie Trihey holds a Bachelor's in Communication Sciences from the Université de Montréal.

Curious and versatile, Beatrice stands out for her organizational skills and her strong attention to detail. She thrives on engaging with projects and clients from various fields that allow her to broaden her horizons and skills.

Béatrice started out in the advertising world where she developed her sense of priorities and the ability to work under pressure through the completion of strategic positioning projects, rebranding and digital campaigns. Her agency experience has given her the opportunity to build trusting relationships with clients in the financial, educational and food industries as well as with several social organizations.

Béatrice holds a bachelor's degree in public communications from Université Laval where she was involved in various organizations.

Angelica is passionate about the world of communications and specializes in media planning, digital strategy, campaign deployment and results analysis. Her ability to explain digital issues in layman’s terms enables her to understand each mandate and adapt to different markets. An expert in media buying, she likes to work with different channels and types of content to maximize results.

Before joining TACT, Angelica worked as a media planner for an advertising agency, where she developed advertising strategies for a varied clientele in sectors such as real estate, restaurants, culture, associations and tourism. She has also honed her skills in SEO and content strategy by working in B2C companies. Her extensive experience allows her to craft customized strategies to enhance her clients’ visibility and impact. Angelica holds a bachelor’s degree in public communications and completed a graduate microprogram in new media digital communications from Université Laval. As she was very involved during her school career, she continued this commitment by organizing the 22nd edition of the Jeux de la communication.

Driven by a thirst for knowledge and a passion for politics and government relations, Gabriel enjoys applying his analytical and synthesizing skills to serve his clients. He has a particular interest in complex political and societal issues, as well as transportation and energy matters.

His work experience and internships have given him a solid grounding in public affairs. While working at the City of Montreal’s Division de la planification stratégique, he became well versed in local politics and learned to formulate the recommendations necessary for effective public policies. As part of VIA Rail Canada’s Public Affairs and Government Relations team, he was involved in stakeholder management and the drafting of official communications for provincial and federal governments. Gabriel holds a bachelor’s degree in political science and a master’s degree in public and international affairs from the Université de Montréal.  

Curious by nature, Maxime is also open-minded, which allows him to adapt to the challenges of each assignment. A self-starter, he stands out for his thoroughness, efficiency and writing skills.

Before joining the TACT team, Maxime cut his teeth in the world of professional sports and event organization, where he developed his management skills and ability to work under pressure. He was also able to work on various aspects of public relations, marketing, advertising and crisis management. He has built up trusting relationships with the media and with partners in many fields. Maxime holds a bachelor’s degree in public communications from Université Laval, where he was heavily involved in a number of university committees and competitions.

Curious and results-oriented, Catherine is driven by a deep passion for Canadian politics and international relations. She has accumulated diverse experiences within the federal government where she has distinguished herself with her versatility, quick execution, and attention to detail.

Over the past few years, she has held the position of political attaché and senior communications advisor. This has allowed her to collaborate with various ministries, including the Economic Development Agency for the regions of Quebec. In addition to allowing her to develop her professional skills, these experiences have led her to develop an interest in the fields of innovation and green energies. Catherine holds a bachelor's degree in political science from the University of Sherbrooke. She also contributed to the 2021 federal campaign as a strategic advisor for a candidate, thus demonstrating her commitment to shaping the political landscape.

Emma’s precision and writing prowess distinguish her, and she executes her assignments with meticulous attention to detail and energy. She listens to the people she works with and is sensitive to their concerns.

Emma’s versatility has enabled her to contribute to mandates in a variety of sectors, including agri-food, social development and the environment. This curiosity and open-mindedness also led her to explore the machinery of government during an internship at the start of her university career at the Quebec Ministry of Economy, Innovation and Energy as a strategic communications advisor. Emma holds a bachelor’s degree in applied communications from the Université de Sherbrooke, where she worked as a freelancer for the Agence-école and took part in the Relève Communication 2023 competition. She was also involved in the organization of a university symposium on youth and political communication.

Rigorous and versatile, Laetitia has been attracted by new information and communication technologies for about ten years now. Passionate about the digital world, she has several years of international experience in content and community management. She helps her clients develop their digital platforms and measure the impact of their content.

Setting up and executing digital campaigns, writing relevant and appropriate digital content, developing digital audiences, managing the day-to-day life of various online communities, and producing regular reports on social media movements are activities she enjoys.

Laetitia has worked for the MTV Staying Alive Foundation, headquartered in London, as well as at Labeyrie Fine Foods, in France, and at the Centre Régional pour l'Enseignement du Français en Europe Centrale et Orientale (CREFECO), in Bulgaria, and independently on digital campaigns based in Côte d'Ivoire.

She holds an MBA from IAE Nantes and a master's degree in Méthodes informatiques appliquées à la gestion des entreprises (MIAGE) (Computer Methods Applied to Business Management).

Passionate about cooking and travelling, Laetitia also has a blog where she regularly posts new recipes and relates her various travel adventures.

Enthusiastic and curious, Camille has a multidisciplinary background in public and government affairs. She has developed a keen interest in local public policy, particularly in collaborative governance and social acceptability.

Her stint with the Office de consultation publique de Montréal (OCPM) allowed her to consolidate her analytical and synthesis skills, particularly with regard to urban mobility and social equity issues. Camille has also worked with an organization promoting citizen participation projects. Camille holds a bachelor’s degree in the humanities with a major in political science from Université Lumière Lyon 2 in France and spent part of her studies at King’s College London in European studies. She then furthered her knowledge of the Canadian political environment by earning a master’s degree in political science (public and international affairs) at the Université de Montréal.

A policy and public affairs enthusiast, Jean-Frédérick has fifteen years of experience in managing complex issues. His rigour, supported by his ability to synthesize and his writing skills, allow him to quickly identify the ins and outs of any situation and to implement effective strategies to find ways forward.

Jean-Frédérick has extensive experience in the energy sector, having worked for the Canadian Wind Energy Association for eight years, where he represented the interests of his organization’s members in Quebec and the Atlantic provinces. In this capacity, he was able to generate support for balanced and efficient approaches in order to create positive results for his industry, while signing numerous briefs and open letters, in addition to appearing in various media. His career has also taken him to different sectors, in Ottawa, where he worked in the House of Commons and for a major Crown corporation, as well as in France and the United States. A graduate of the École nationale d’administration (ÉNA) in Strasbourg, Jean-Frédérick also holds a graduate degree in Public Affairs from Sciences Po Bordeaux and a bachelor’s degree in Political Science from Université Laval. An avid sports fan, he is closely involved in one of the most important cycling clubs in the city.

Passionate about the world of digital, marketing and public relations, Pénélope infuses every project with her energy, curiosity, and creativity, assisting her clients in reaching their objectives. Her professionalism and empathy foster trust and ensure that every collaboration is enjoyable.

In particular, Pénélope has carried out analysis and optimization mandates for digital tools and environments. Her professional experience has also helped develop her project management skills. Pénélope holds a degree in business administration, with a concentration in marketing, and a master’s degree in management, with a concentration in e-commerce, from HEC Montréal.

Apolline Provost brings creativity to every project she undertakes. Passionate about communication and eager to acquire new knowledge, she thrives on human interaction and demonstrates a strong spirit of collaboration.

Her professional experiences during her academic journey have exposed her to various types and channels of communication. In our ever-changing world, she has chosen to specialize in digital communications.

Apolline Provost holds a bachelor’s degree in communication from the University of Montréal.

Megan stands out for her creativity, versatility and desire to learn, qualities that naturally led her to public affairs and communications. With her team spirit and analytical approach, she is passionate about co-creation approaches to developing solutions tailored to the needs of organizations.

Drawn to the ever-changing landscape of the innovation and energy sector and its associated social, economic, and environmental challenges, Megan has dedicated a substantial portion of her career to this industry. During her university studies, she honed her skills with organizations such as Eidos Montréal and CAE. She also gained valuable agency and government experience as a communications advisor at the Quebec Ministry of Economy, Innovation and Energy. In particular, she coordinated a public consultation on clean energy in Quebec, bringing together experts, Indigenous communities and the general public. She is particularly interested in issues related to social acceptability, corporate communications and public affairs. Megan has a bachelor's degree in public relations from UQAM and has also been involved with the Groupe Femmes, Politique et Démocratie, the Salon du livre de Montréal and the Société québécoise des relations publiques (SQPRP).

Versatility and thoroughness are Emma’s strengths. As a digital specialist, she is proficient in programming languages and has in-depth knowledge of SEO, making her an expert in web page creation.

Emma worked for several years at a digital marketing agency, where she worked on a variety of complex projects that helped develop her strategic vision and project management skills. Her bachelor’s degree in marketing from the Université de Sherbrooke, combined with her college diploma in web development, provides an invaluable combination for thoroughly understanding customer needs and recommending practical, achievable solutions.

A translator in our Language Department, Nádia is trilingual in French, English, and Portuguese and specializes in French-to-English translation. By focusing on understanding the broader context of each project, Nádia's added value lies in a two-pronged approach: fidelity to the content to ensure accuracy, and adaptation of the source text to maximize its impact on the target audience. Her goal is not simply to deliver a translation, but to provide a fluid, personalized, and engaging message that serves her clients' objectives.

Before joining TACT, Nádia gained extensive experience through internships and practical learning in translation and terminology, notably at Public Services and Procurement Canada and the Office québécois de la langue française. During this time, Nádia had the opportunity to focus on translating and revising technical and academic texts. She is also exceptionally skilled in marketing, communications, and advertising, where she can highlight her communicative approach to ensure a message is as clear and impactful as in its original language. Nádia holds a bachelor’s degree in Translation from Concordia University.

With a strong sense of analysis, Guillaume knows how to create effective and innovative graphic solutions. It is with curiosity and openness that he is constantly in search of finesse.

He began his career with various freelance mandates that developed his autonomy and resourcefulness. For almost 5 years, he made his way in the public affairs’ industry where he exercises his passion for design. He collaborates on many projects, ranging from the development of visual identity to the production of various communication tools.

His involvement in numerous projects has allowed him to develop a strategic and critical sense that are a guarantee of efficiency for his clients.

Guillaume graduated from Cégep Sainte-Foy in graphic design and from Laval University in art and science of animation. His academic background and his strong interest in the different spheres of design have forged the multidisciplinary designer he is today.

Inspired and energized by all that is beautiful, Eve-Marie stands out by her keen sense of aesthetics and her great creativity. She is always on the lookout for new design trends and is motivated to help brands shine and inspire their customers. Stimulated by the diversity of mandates, she is interested in publishing design as well as display and advertising.

Over the past few years, Eve-Marie has had the opportunity to design hundreds of projects that have allowed her to surprise, captivate and convince different target audiences. She has been able to use her talent in freelance mandates, in agencies and in the corporate world. This rich experience has enabled her to understand the importance of brand consistency and deployment.

Eve-Marie graduated from Cégep Sainte-Foy in graphic design.

Proactive and always in solution mode, Geneviève is a trusted ally in delivering projects of all sizes. Her analytical capacity allows her to schematize, simplify and image even the most complex messages. Her concern for aesthetics, her creativity and her rigour lead her to propose coherent and powerful communication tools.

Deploying her talent in a communications agency for the past twelve years, Geneviève has completed a host of mandates for clients in several sectors. Her experience has allowed her to acquire a great deal of versatility in terms of the types of projects to be carried out and the subjects to be dealt with.

Geneviève holds a college diploma in Graphic Design from Cégep de Sherbrooke and a college diploma in Web Design and Integration from Cégep de Trois-Rivières.

After studying graphic design at Collège Ahuntsic and completing a bachelor's degree in design at Concordia University, Roxanne spent nearly ten years working in the event and retail industries. She has worked for Piknic Électronik, DAVIDsTEA, and the LEEROY agency, where she worked closely with clients such as Nespresso, Fromagerie Victoria and the Salon du livre de Montréal. Creation of brand identity, print and digital brand content, editorial standards, packaging, and presentation, Roxanne masters design down to the smallest detail.

Passionate about beautiful spaces and all things design, Roxanne draws her inspiration and feeds her creativity on a daily basis. As a true Montrealer, she's always keeping an eye out for great places to eat and the latest happenings in the city's culinary and cultural scene.

Throughout her career, Janie has cultivated a diverse skill set in graphic design, delving into various aspects including print, web, animation, marketing, and stage design. Her passion for art and and film serves her creative endeavours.

Before joining TACT, Janie worked as a motion designer, creating and animating a variety of projects for a diverse clientele. This role significantly honed her skills in graphic animation, accumulating over 7 years of industry experience. Janie holds a diploma in graphic design from Cégep de Sainte-Foy and another in television post-production from Cégep de Jonquière. She is currently pursuing her bachelor's degree in graphic design at Université Laval.

Warm and optimistic, Dara is a perfectionist in her own right and likes to exceed expectations. Her versatility and ability to adapt allow her to understand the needs of different clients or projects. Whatever the challenge, her quick-wittedness and sharp analysis will be noted.

Passionate about life and people, her invigorating energy facilitates communication with people around her. She is an arts enthusiast in general and especially enjoys dance, fashion and of course, graphic design. She draws on her different fields of interest to grow her creativity.

Dara holds a degree in graphic design from Cégep de Sainte-Foy. She is now studying part-time in public communication at Université Laval. Involved in her community, she participated in the Communications Games, more precisely in the "Cultural Show" event.

Chantale's attention to detail is combined with her dynamism and creativity to deliver results that meet expectations and deadlines. As a child, she was already passionate about the arts, an interest which still leads her today to follow the latest trends in graphics and design and to continuously perfect her knowledge.

Chantale has been working in graphic design for fifteen years and has carried out corporate and consulting mandates. Through her experience, she has acquired solid analytical skills and leadership that she demonstrates in the management of her mandates.

Chantale graduated from the Cégep de Rivière-du-Loup with a degree in graphic design.

Edouard est un designer curieux qui conçoit des visuels pour sublimer les idées, les produits et les communications. Dans chacun de ses projets, sa vision créative trouve le juste dosage entre direction artistique, expertise technique et attention aux détails. De la conception à l’exécution, il s’assure que chaque solution graphique qu’il propose fait le pont avec les besoins et les objectifs.

Engagé dans un esprit collaboratif, Édouard démontre également une compréhension approfondie des tendances actuelles. Son portfolio comprend une gamme diversifiée de projets, tels que la création de logos, la conception d'identités visuelles, des visuels pour des productions vidéo, des interfaces web et bien plus encore.

Titulaire d’un baccalauréat en communication politique à l’Université de Montréal, il a par la suite perfectionné sa formation au collège Salette où il a suivi un cours de design avec une spécialisation en interface web.

Passionate about his work and ultra creative, Isaac constantly pushes his own limits to give life to the mandates that are entrusted to him. From a very young age, he liked to illustrate everything that went through his head. It was by transferring his art and talent to the digital world that he discovered a real passion for computer graphics.

Mastering all the necessary knowledge to complete his clients’ projects with flair, inventiveness and professionalism, Isaac is the ideal candidate for your most vibrant projects that require commitment and a high level of inspiration. Prior to his arrival at TACT, then newly graduated in computer graphics, he completed an internship with Just for Laughs, where he showed his remarkable skill in a complex and constantly changing environment.

Isaac obtained his professional studies diploma at the École des métiers spécialisés de Laval.

Recognized for his analytical and critical mind, Alexandre stands out for his constant search for work well done. Curious by nature, he is interested in the progress of the various ongoing mandates. This allows him to have a good understanding of the various files and provide rigorous follow-up with clients.

Alexandre worked for four years in the certification department of a recognized accounting firm in the Quebec City region, in addition to working as a financial analyst for major Quebec companies, particularly in the marine and general insurance sectors.

Alexandre holds a Bachelor's degree in Accounting Sciences from Université du Québec à Rimouski, Campus Lévis, which led him to the title of the Ordre des comptables professionnels agréés du Québec.

Karine Asselin brings a comprehensive understanding of the energy sector, encompassing commercial, technical, regulatory, and social acceptability dimensions. With over 20 years of experience, she has built a vast network of contacts and a nuanced grasp of strategic issues. Asselin's strengths in analytical and synthesizing abilities make her an invaluable ally.

She has held strategic roles within significant organizations in Quebec and across Canada, including Énergir, Hydro-Québec, and Enercon. She now collaborates on various energy sector projects, skillfully navigating to represent her partners' interests, and has become a seasoned business development manager over the years.

Karine Asselin holds a Bachelor's degree in Business Administration (BBA) from HEC Montréal and has completed a short program in project management at UQAM.

Over the years, George has made a name for himself thanks to his creativity, sense of humour, passion for acquiring new knowledge, approachability and ability to communicate effectively, both professionally and on a personal level.

George works as a writer and business, legal, literary, medical and scientific translator, drawing on his experience in a wide range of fields as a former editorialist at the Montreal Gazette, an award-winning journalist, the executive director of an international learned society in healthcare, a producer of radio documentaries for the CBC and Radio-Canada, a university professor, author and director of feature films. To date, George has won 32 international awards for his work, including the Michener Fellowship. He holds a doctorate from McGill University in the History and Philosophy of Science and completed a year of postgraduate studies in Medical Sciences at Oxford University. Originally from Quebec, he is fluent in both French and English.